• Innovation
• Interactive Distribution Platforms
• Internationalisation
• Investment
• Infrastructure
• Education Sector
• Public Sector
• To Boldly Go
• Measuring Success
• Interactive Scotland

Action Packed

Public Sector

The Digital Media Industry Advisory Group recommends that the public sector in Scotland deliver actions that provide effective and coordinated support to the sector. Priorities are as follows:

• To promote the value of the digital media sector to the overall Scottish economy, forcefully and consistently.

• To increase the pace and value of the support.

• To promote a ladder of support for Scottish digital media companies from start-up to trade sale.

• To prioritise investment and support for Scottish-owned or Scottish based interactive distribution platforms.

• To be more transparent about support and how to access it – face outwards to the sector not inwards to the system.

• To ensure that investment funds are more visible, better understood and more dynamic in their response to the specific market conditions within which digital media uniquely operates.

• To ensure that complex processes and confusion of agency roles are minimised

• To ensure that public investment is a support not a burden and reduce heavyweight bureaucracy, which is a significant impediment that needs to be removed. It is crucial that this is delivered not simply acknowledged.